flash sale

Why Push is Critical to Effectively Promoting Your Flash Sale

Flash sales are great for driving purchases in specific product categories or introducing new merchandise. But because flash sales are meant to be over within a few hours (or “in a flash!”), marketers need to make sure that they’re promoting…

The Good, The Bad, and The Ugly of Promoting Your Flash Sale

Flash sales are an ideal way to introduce new lines of merchandise, drive purchases in specific product categories, and reach customers with opportunities to shop during the times when they’re most likely to make a purchase. And when done correctly,…

Making The Most of A Flash Sale

Marketers understand that alerting customers to discounts on future purchases, low inventory, and other promotional offers is a great way to encourage transactions and drive increased conversions. After all, a customer who sees a “Limited Time Offer” will often try…